How to integrate social media with ecommerce platform for better marketing

Tien Nguyen

In today's digital age, social media has become an integral part of our daily lives. It has revolutionized the way we connect with people, share information, and do business. Consequently, many ecommerce business owners recognize the significance of social media marketing in terms of reaching out to their target audience, engaging with them, and ultimately driving sales.

However, simply having a social media presence is not enough. In this blog post, we will explore some tips and strategies for integrating social media with your ecommerce platform to take your marketing efforts to the next level.

Why integrate social media with your ecommerce platform?

To truly make the most of social media, you need to integrate it with your ecommerce platform to expand your reach, engage with customers, and improve your overall marketing strategy. By integrating social media with your ecommerce platform, you can create a seamless shopping experience for your customers, increase brand awareness, and boost more sales.

Increased reach and visibility

Social media provides an opportunity for businesses to expand their reach and visibility to a wider audience. By integrating your ecommerce platform with social media channels, you can promote your products and services to a larger audience, increasing your chances of attracting new customers and keeping existing ones engaged.

Enhanced customer engagement

Social media allows you to engage with customers in real-time, creating a personalized experience that fosters trust and loyalty. By answering customer queries, providing personalized recommendations, and addressing customer concerns, you can enhance the overall customer experience.

Improved brand awareness

Integrating social media with your ecommerce platform can also help you improve brand awareness. Social media channels provide a great opportunity to showcase your brand's personality, values, and mission, creating a lasting impression on your customers. By promoting your brand through social media, you can increase brand recognition and establish a stronger brand identity.

Better data analytics

You can also use social media to improve brand awareness. Social media channels provide an opportunity to showcase your brand's personality, values, and mission, creating a lasting impression on your customers. By promoting your brand through social media, you can increase brand recognition and establish a stronger brand identity.

Key social media platforms for ecommerce

Although social media is a goldmine for ecommerce marketers, it can be overwhelming to determine which ones to prioritize for your ecommerce strategy. Nevertheless, there are some top referral sources that you would not want to miss.


Commanding an audience of 1.62 billion daily users, Facebook is currently the world’s most used social media platform. This turns it into a powerful marketing tool for ecommerce brands to build awareness by running paid advertising campaigns. Regarding only the United States, 78% of American consumers said they had discovered products on Facebook, making it an essential part of many ecommerce customer acquisition strategies.


Instagram is constantly innovating to make it easier for its 500 million daily users to shop through the platform. Although it shares a lot of functions and options with Facebook, Instagram is a highly visual platform, so it is a smart channel to use if you sell products that you can showcase with photo and short video content.


With a reported 2.1 billion monthly active users, YouTube is the world’s most popular video platform. You can lift conversions through YouTube by producing in-depth product video reviews or explainers that showcase how your product can solve your customers’ pain points, then embedding videos into your website.


Despite being relatively new, TikTok has gained more than one billion active users in more than 150 countries worldwide. It has become a universally popular marketing channel for ecommerce brands in recent years with highly engaged users. If you can crack TikTok’s algorithm and go viral, you will rival the world’s top brands for engagement.


Many might be surprised to find out that Pinterest drives 33% more referral traffic for shopping websites than Facebook. The platform is known for its highly visual and inspirational posts, making it a breeding ground for product discovery and a highly effective full-funnel marketing channel. You can easily find a large amount of handmade and secondhand products on Pinterest.

Social media integration: Getting started

Social media marketing integration guide for beginners

  • Create engaging and shareable social media content: Aside from making your posts shoppable with attached links, you should ensure that your content is related and helpful to your audience. Remember to keep your social media channels up to date and engage with your audience on a regular basis. You can provide personalized recommendations, answer customer questions, and showcase your products in a visually appealing way. With a little bit of effort, you can create a cohesive and effective social media and ecommerce strategy that benefits both your business and your customers.
  • Make your link in bio shoppable: Make sure you spend some time on your about section to clearly state what you sell, as well as update your links and your value proposition.Your bio is valuable social media real estate that welcomes users to your profile, creates a first impression of your brand, conveys key information about your business, and turns profile visitors into followers and followers into customers.
  • Explore live shopping on social: As per statistics, live content earns 27% more minutes of watch time per viewing, and you can drive actual sales from it. Live shopping, or livestream shopping, is a content format used to promote and sell products through live streaming on social media platforms. Its aim is to make it simpler for customers to ask questions and buy products being shown.
  • Run ad campaigns to promote your brand: By running ad campaigns, you can reach a wider audience, target specific demographics, track measurable results, and build brand awareness. Organic posts can be limited by algorithms and visibility to followers, but ads give you the opportunity to get your message in front of the right people. With real-time data and analytics, you can track the performance of your ads and make data-driven decisions to optimize your campaigns. Even if someone does not click on your ad, they may still remember your brand and be more likely to consider it in the future.  
  • Create multiple accounts to enhance seeding for your posts: Creating multiple social media accounts is a smart strategy to increase your brand's visibility and enhance seeding for your posts. By diversifying your presence on different platforms, you can reach a wider audience, build their trust, and increase the chances of your content going viral. 

Guide to utilize your social media marketing

As mentioned above, in order to optimize your social media marketing, you need to create a large number of accounts on different platforms and use them to boost your ecommerce. Therefore, you need a specialized tool to farm and manage multiple accounts on both social media and ecommerce platforms. This is where antidetect browsers come in. 

Antidetect browser is the software that enables you to create various online identities with different browser fingerprints while hiding your original ones. This creates the same effect as having different devices to run each of your accounts, and prevents your multiple accounts from being detected or suspended by websites.

Hidemyacc Antidetect Browser not only has the most advanced technologies to safely secure your browser fingerprint but also provides various features to help you with your online tasks. Each Hidemyacc profile is managed on a separate browser with its own cookies, local storage, and cache. Hidemyacc offers numerous configuration parameters to ensure that even big ad companies are unable to detect their users.

Here are some core features of Hidemyacc:

  • Fingerprinting Protection: Hidemyacc helps you manage multiple browser profiles with separate browser environments while protecting you from unauthorized browser fingerprinting.
  • Customized Fingerprint: You can create multiple virtual profiles with customized parameters. These new online identities are undetectable and perceived as real people by all sites.
  • Browser Options: Hidemyacc provides two browser options so you can choose the one suitable with your needs – Ghosty browser based on the Chromium engine, or Foxy based on the Firefox engine.
  • Teamwork: Hidemyacc divides your multiple accounts into separate groups to make it easier for you to manage as well as share profiles/folders with your members without having to reveal the password.
  • Automation: Hidemyacc saves you time and optimizes your work by automatically doing iterative tasks such as cookie bots, creating accounts, surfing the web, etc, using the available automation scripts or your own scripts.
  • Cookie-bot: While the Automation feature visits lists of URLs, Hidemyacc will run a bot to visit sites and collect cookies. Therefore, all your profiles are securely stored with their own cookies and cache, making your profiles appear more human when accessing any websites.
  • Huge Configurations Warehouse: Hidemyacc continuously updates dense data sources with new configurations such as computer/smartphone (iOS, Android) parameters, browsers, and operating systems.
  • Auto Back-up: Since Hidemyacc server is automatically back-up every 24 hours, users can easily restore accidentally deleted profiles.
  • Multi-app Integration: Hidemyacc is a necessary but not sufficient condition for participating in online earning activities. You need other tools to integrate with Hidemyacc to conduct activities and tasks on multiple website accounts simultaneously. Understanding that need, Hidemyacc expands to develop other necessary tools such as Hidemyphone and Facebook Automation so that customers can easily increase work efficiency as much as possible. For other tools, Hidemyacc provides an API so that users can easily integrate their desired tools into the Hidemyacc browsers.  
  • Brilliant User Experience: The app is easy to use with high contrast in the color interface, clear guidance plus an easy-to-see call to action button. Up until now, Hidemyacc has the fastest loading speed compared to other antidetect browsers.


Money goes into where the eyeballs are — and they are on social media more than any other type of content platform. Therefore, blending your ecommerce platform with social media will help you catch your audience’s attention and turn them into customers. By using Hidemyacc Antidetect Browser to utilize social media channels to their full potential, you can attract new customers, retain existing ones, and drive more sales. 


Download Hidemyacc to experience a 7-day free trial with 30 profiles:

If you have any further questions, comments, or suggestions, feel free to contact us via Telegram, Skype, or Facebook Messenger support.

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