TikTok is one of the most popular social media platforms today, known for its engaging short-form videos and its vast, diverse audience. Whether you're an aspiring influencer, a small business owner, or a content creator, understanding how to monetize on TikTok can help you unlock new revenue streams. This guide will walk you through the conditions, strategies, and tools you need to start earning money on TikTok, as well as how to manage multiple accounts for a successful TikTok career.
1. How to monetize on TikTok: What are the requirements to get started?
Before diving into the monetization strategies, it’s essential to understand the conditions to monetize on TikTok. Although TikTok provides many opportunities for users to earn money, you must meet specific eligibility requirements.
1.1. Age requirement
To monetize your TikTok account, you need to be at least 18 years old. If you're under 18, you cannot participate in TikTok's monetization programs, such as the Creator Fund or live streaming with gifts.
However, if you're under 18, you can still make money on TikTok through various methods that Hidemyacc will discuss below.
1.2. TikTok Creator Fund
To join the TikTok Creator Fund, you need to meet the following conditions:
- At least 10,000 followers.
- Have accumulated at least 100,000 video views in the last 30 days.
- Be located in a country where the Creator Fund is available.
Additionally, to join the TikTok Creator Fund, you must be at least 18 years old. Currently, the Creator Fund is only available in certain countries such as the United States, the UK, Germany, Japan, South Korea, France, and Brazil.
1.3. Engagement and content quality
TikTok rewards creators who maintain high levels of engagement with their audience. Regularly posting high-quality, engaging content that resonates with your followers can boost your chances of qualifying for monetization.
1.4. Compliance with TikTok’s community guidelines
You must adhere to TikTok’s community guidelines, which govern what content is acceptable on the platform. Violating these guidelines can result in your account being banned, making it impossible to monetize.
By meeting these basic conditions, you can start the process of monetizing your TikTok account, whether through the Creator Fund, brand partnerships, or other methods.
2. How much can you earn when monetizing on TikTok?
Earning on TikTok varies significantly depending on your follower count, engagement levels, and monetization methods. Here’s a breakdown of potential income sources:
2.1. Creator Fund
The Creator Fund pays creators based on the number of views they get on their videos. While rates vary, creators can expect to earn between $0.02 and $0.04 per 1,000 views.
2.2. Sponsored content
Sponsored content is another lucrative income stream on TikTok. The payment for brand partnerships depends on factors like the number of followers, engagement rate, and the brand's budget. Influencers with large followings can charge anywhere from $1,000 to $20,000 per sponsored post.
2.3. Affiliate marketing
With affiliate marketing, you can earn a commission for promoting products. The earnings depend on the affiliate program’s terms, but typically you earn between 5% and 10% of the sales generated through your affiliate links.
2.4. Live gifts
When you live stream on TikTok, viewers can send you virtual gifts, which can be converted into diamonds and then exchanged for cash. Successful live streamers can earn hundreds to thousands of dollars per stream, depending on their audience's generosity.
While TikTok earnings aren’t guaranteed, creators can make substantial income once they build an engaged following and take advantage of various monetization options.
3. 15 effective strategies to monetize on TikTok
TikTok is not just a platform for fun videos; it's also a powerful tool for creators to turn their content into a revenue stream. From building a personal brand to collaborating with big names, there are various ways you can earn money. Here are 15 strategies to monetize on TikTok in more detail.
3.1. Join the TikTok Creator Fund
TikTok introduced the Creator Fund as a way for creators to earn money directly from their videos. The fund is available in select countries, and creators earn based on views and engagement. As of November 2023, TikTok launched the Creativity Program in some countries, including the US, UK, Germany, and France, replacing the Creator Fund. The main difference is that the new program offers higher earning potential for longer videos, over one minute.
To qualify for the Creator Fund, you need at least 10,000 followers and 100,000 views in the last 30 days. The money earned varies depending on video engagement metrics, such as how many people interact with your content. For instance, the more likes, shares, and comments your videos get, the higher your payout.
Example: If you have 500,000 views on a video, you could earn anywhere from $10 to $30 from the Creator Fund, depending on how well it performs across TikTok’s engagement metrics.
3.2. Partner with brands for sponsored content
Sponsored content is one of the most profitable ways to earn money on TikTok. Brands pay influencers to feature their products in videos or to create content around specific campaigns. To start, you can reach out to brands directly or join influencer marketing platforms like Grapevine or Influencity, which connect creators with companies seeking exposure.
Once a partnership is established, you'll create content that promotes the brand’s products or services. These partnerships are usually compensated based on your follower count, engagement rate, and the nature of the product or service being promoted. The more niche your content, the more likely you’ll attract brands within that niche.
Example: If you’re in the fitness niche, companies selling workout gear or supplements may pay you $500 to $2,000 per sponsored post, depending on your reach and engagement.
3.3. Earn through affiliate marketing
Affiliate marketing on TikTok works by promoting products through unique affiliate links. Every time someone makes a purchase through your link, you earn a commission. This is an easy way to monetize, especially if you're already recommending products or services in your content.
To get started, sign up for affiliate programs such as Amazon Associates, ShareASale, or Rakuten Marketing. Once approved, you’ll receive a unique link for each product you promote. You can add these links in your bio or directly in video captions.
Example: If you promote a kitchen appliance on TikTok and someone clicks your link and buys it, you could earn a 5% commission on the sale. If the item costs $100, you’d earn $5 per sale.
3.4. Sell your own products or services
Selling your own products is a fantastic way to generate income on TikTok. This can include physical merchandise like T-shirts, mugs, or hats, or digital products such as eBooks, photography presets, or online courses.
To sell products directly through TikTok, you can use TikTok Shop, which allows you to integrate an online store directly into your TikTok profile. Alternatively, you can direct followers to an external website like Shopify or Etsy through links in your bio or video captions.
Example: If you create a fashion line, you can promote your latest collection on TikTok by showcasing different outfits in your videos, encouraging followers to visit your online store.
3.5. Monetize with live streaming and virtual gifts
TikTok's live streaming feature allows creators to engage with their audience in real time, and viewers can send virtual gifts during live sessions. These gifts can be exchanged for real money.
To go live on TikTok, you must have at least 1,000 followers. Once live, encourage your viewers to send gifts, which can include items like hearts, roses, or diamonds. You can then exchange these for cash. Successful live streamers often earn hundreds of dollars per session depending on their audience’s generosity.
Example: During a live workout session, viewers may send you virtual gifts if they appreciate your content. A typical session could earn you anywhere from $50 to $500, depending on the level of engagement.
3.6. Establish brand ambassadorships
Brand ambassadorships are long-term partnerships with companies that pay you to promote their products consistently over time. Unlike sponsored content, where you may only post one or two videos, a brand ambassadorship involves frequent collaborations, which can result in a steady income stream.
To secure a brand ambassadorship, focus on building a niche and a loyal community. Brands want to work with creators who have a highly engaged audience. Once you attract the right brands, negotiate contracts that provide compensation, products, and even bonuses based on performance.
Example: As a tech influencer, a brand like Apple might pay you $1,000 to create weekly videos featuring their products for the next six months.
3.7. Run TikTok ads
TikTok’s in-built advertising platform allows you to create ads promoting your own products or services, or for brands you work with. You can run various types of ads, such as In-Feed Ads, TopView Ads, and Branded Hashtag Challenges.
If you’re promoting your own business or products, TikTok ads can help you reach a larger, targeted audience. With a budget and compelling content, TikTok ads can drive sales, increase your follower count, and boost brand awareness.
Example: A small business selling handmade jewelry could run a targeted ad campaign showcasing their best products and drive traffic to their Shopify store.
3.8. Offer paid classes or workshops
If you have expertise in a particular field, consider offering paid classes or workshops on TikTok. This is especially popular for creators in niches such as fitness, cooking, education, or art.
To monetize, create videos that showcase your knowledge and offer an exclusive class for a fee. Use platforms like Teachable or Thinkific to host your courses and link to them in your TikTok bio.
Example: A photographer could create a beginner’s guide to shooting with a smartphone and charge $50 for a full online course teaching photography techniques.
3.9. Sell merchandise
Selling merchandise is an easy way to make money and build your brand. As your following grows, fans often want a piece of your identity, such as a T-shirt with a memorable quote or logo.
To sell merchandise, you can use a platform like Teespring or Printful, which integrate directly with TikTok to allow followers to purchase merchandise from your profile.
Example: If you’re a fitness influencer, you might sell T-shirts that say “Strength Over Everything” and promote them in your workout videos.
3.10. Participate in TikTok challenges
Participating in TikTok challenges can increase your visibility and engagement. Many brands create challenges to promote their products, offering rewards for the best videos. Participating in these challenges can help you earn money, especially if your video goes viral.
Example: If a brand creates a dance challenge to promote a new drink, you can create your own version and get paid for your participation, especially if the brand picks your video for a feature.
3.11. Create subscription content
Subscription content allows you to generate a steady income from your most dedicated followers. Platforms like Patreon allow creators to set up paid memberships where subscribers get access to exclusive content.
You can promote your subscription service on TikTok by offering sneak peeks into the content your subscribers can access. This works particularly well if you offer behind-the-scenes content, additional tips, or personal interactions.
Example: A beauty influencer could offer exclusive makeup tutorials, early access to product reviews, or live Q&A sessions to paid subscribers.
3.12. Launch a crowdfunding campaign
Crowdfunding is another way to monetize on TikTok, especially if you're working on a big project or cause. Platforms like GoFundMe and Kickstarter allow creators to raise money from their followers to fund specific initiatives.
Example: If you're a filmmaker, you can raise funds for your next project by promoting your campaign on TikTok. Followers who believe in your project might contribute to help make it a reality.
3.13. Promote music and earn royalties
TikTok is a huge platform for music discovery, and it’s also an excellent way for musicians to promote their tracks. As a creator, you can earn royalties by promoting music from up-and-coming artists or by using popular tracks in your videos.
Example: A TikTok creator may feature an independent artist’s song in their video. If the song gets popular, the artist pays the creator royalties based on how often the song is used.
3.14. Sell digital products
Selling digital products such as eBooks, templates, or online workshops is another great way to monetize. These products can be promoted through TikTok’s video platform, with links to purchase in your bio.
Example: A graphic designer can create and sell downloadable design templates and showcase them in TikTok videos.
3.15. Leverage TikTok’s affiliate program
TikTok’s affiliate program is a new way to earn money by sharing affiliate links. Creators can promote products and earn commissions on sales generated through their links.
Example: If you promote a skincare brand through an affiliate link in your bio, you earn a percentage whenever someone buys the product using your link.
4. How to manage multiple TikTok accounts to monetize
Managing multiple TikTok accounts can help you increase your earning potential by diversifying content and reaching different audiences. For example, you can run separate accounts for product promotions, personal vlogs, or affiliate marketing, allowing you to utilize various monetization strategies across multiple channels. This approach amplifies your reach and monetization opportunities.
However, managing multiple accounts on the same device can lead to risks, as TikTok may flag or ban accounts if it detects irregular activities like frequent logins or the use of the same IP address. This makes it difficult to manage multiple accounts safely without risking account suspension.
Hidemyacc offers a solution to these challenges. Hidemyacc is an antidetect browser designed to manage multiple accounts without detection safely. It works by creating different browser profiles with unique browser fingerprint parameters to prevent TikTok from detecting multiple accounts and suspending them all.
Hidemyacc allows you to:
- Customize browser fingerprints: When creating new accounts, you can customize browser fingerprints for each profile.
- Add proxy: Hidemyacc can’t change IP address but it supports you to add proxy to change IP address for each profile.
- Share/transfer profiles: Easily transfer profile settings between accounts, keeping each account independent and undetectable.
By using Hidemyacc, you can manage multiple TikTok accounts securely and maximize your monetization potential without the risk of bans.
5. Conclusion
Managing multiple TikTok accounts offers a powerful way to diversify your content and maximize your earnings. By utilizing strategies like the Creator Fund, brand partnerships, and affiliate marketing across different accounts, you can increase your monetization opportunities. However, to avoid the risk of account bans due to detection, tools like Hidemyacc are essential for managing multiple accounts securely. With features like customized fingerprints, proxy support, and profile sharing, Hidemyacc helps you safely scale your TikTok presence while optimizing revenue streams.
6. How to monetize on TikTok FAQs
Question 1: How do I monetize my account on TikTok?
To monetize on TikTok, you can join the Creator Fund, partner with brands for sponsored content, engage in affiliate marketing, or earn money through live streaming and virtual gifts.
Question 2: How much does TikTok pay per 1000 views?
On average, TikTok pays between $0.02 to $0.04 per 1,000 views through the Creator Fund. However, earnings can vary based on factors such as engagement rate and content type.
Question 3: How many followers do you need to monetize TikTok?
To join the TikTok Creator Fund, you need at least 10,000 followers and 100,000 views in the last 30 days. Other methods like affiliate marketing and sponsored content do not have a set follower requirement but may require a strong engagement rate.
Question 4: How do I start getting paid on TikTok?
You can start getting paid by joining the Creator Fund, running TikTok ads, partnering with brands, or promoting affiliate products.
Question 5: Who is the highest-paid TikToker?
As of recent reports, Charli D'Amelio is one of the highest-paid TikTokers, earning millions through brand deals, sponsorships, and merchandise sales.
Question 6: Does TikTok monetize views?
Yes, TikTok monetizes views through the Creator Fund. Creators earn money based on the views and engagement their content receives.
Question 7: Does TikTok pay for likes?
TikTok does not directly pay for likes. However, the number of likes can influence the Creator Fund earnings and help increase the visibility of your content, leading to more views and potential monetization.
Question 8: Can I make money on TikTok without followers?
While having followers increases your chances of monetization, you can still earn money through affiliate marketing or selling products, even with a smaller audience.
Question 9: What countries is TikTok monetized in?
TikTok monetization is available in many countries, including the US, UK, Germany, France, Italy, Spain, and India, among others.
Question 10: Does TikTok pay $1 per 1000 views?
No, TikTok does not pay a flat rate of $1 per 1000 views. Earnings vary depending on several factors, including engagement and the country of the creator. The average range is typically between $0.02 to $0.04 per 1,000 views.
